Competitor Intelligence & Research12 min read
6 Ways to Compare Websites (+ Competitor Analysis Tools to Use)
Learn how to compare websites to gain key insights, identify gaps, and find new opportunities.
Dana holds a Bachelor of Business Administration with a major in Marketing and specializes in content writing, copywriting, and SEO strategy. She has over 10+ years of experience helping established organizations within their marketing departments and currently partners with B2B providers to develop content strategies and craft persuasive copy that delights and converts.
Expertise
- content writing
- copywriting
- content strategy
- seo
- market research
Education
- BBA in Marketing
Author
Technical SEO8 min read
What Is Website Architecture? (& How to Improve it for SEO)
Website architecture refers to the structure of websites. Learn best practices for organizing your site for SEO.
Ecommerce6 min read
Shopify vs. WordPress: Which Is Better for Ecommerce?
Compare Shopify vs. WordPress to determine which ecommerce platform is the best for your online store.
Contributor
General Marketing11 min read
8 Proven Website Marketing Techniques for Growth
Discover proven website marketing tactics to drive more traffic and build trust with your audience.
Keyword Research8 min read
Ecommerce Keyword Research: A Practical Guide
Ecommerce keyword research is the practice of identifying relevant search terms for your online store.
Technical SEO8 min read
What Is a 307 Redirect? An Overview & How to Use It
A 307 redirect temporarily reroutes web traffic to another URL. Find best practices to implement 307 redirects.