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Sherry Gray

Content Writer

Sherry Gray is a content writer from Key West, FL, currently suffering the burbs of Orlando. She’s a science geek, a social media junkie and a unapologetic fan of all things bacon. Connect with her on Twitter.

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10 Surprisingly Successful USPs for Marketing Companies

Marketing is a huge industry (and a great career), but it can be challenging for a smaller agency to attract clients. In practice, marketing does not lend itself well to discount pricing, and traditional advertising tactics used to market a marketing agency can be downright confusing. So how can your business stand out? For many successful marketing ventures, the answer is a unique selling proposition (USP). Something specific that makes your company stand out from the competition. Your USP might relate to who you are as a company, who you serve, or what services you offer. Here are 10 ways marketing companies can earn business with standout USPs.